Latest Sports Marketing News |
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Blatter: England are bad losers | 09/12/10 Sepp Blatter, president of football’s world governing body FIFA, yesterday rejected allegations of corruption and accused England of being "bad losers" after the award of the 2018 World Cup to Russia. more
Reuters: Delhi Games organisers owe millions | 08/12/10 Several companies told news agency Reuters yesterday that they are owed millions of dollars by the organisers of this year's Commonwealth Games in Delhi. more
British Basketball ponders European Championship bid | 29/11/10 The UK is considering a bid for the men’s European Basketball Championship in 2015 or 2017 in a move to create a “lasting legacy” from the London 2012 Olympics. more
How to make sponsorship work for you. | 11/11/10 Sponsoring is a friendly way of marketing. It's much friendlier than advertising. more
Russian car maker in Virgin Racing deal | 11/11/10 Russian sports car maker Marussia is acquiring a stake in Formula One team Virgin Racing, which is backed by UK businessman Richard Branson. more
Woods eyes Chinese market to replace old sponsors | 09/11/10 US golfer Tiger Woods is weighing up sponsorship offers from Chinese companies to make up for a series of sponsor dropouts following his marital infidelity scandal more
Revenue shortfall hits Australia cricketers’ pay | 08/11/10 Cricket Australia’s 180 players are to face a AUS$500,000 pay cut due to a AUS$16 million shortfall in projected revenues this summer. more
Guinness extends rugby ties in the UK | 02/11/10 Beer brand Guinness has extended its presence in UK rugby union by signing three-year sponsorship deals with the national bodies for England, Wales and Scotland. more |
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